INDUSTRY INSIGHTS
Sexual Wellness
Sexual wellness — it may feel like a taboo subject to some, while for others, it’s just a part of everyday life. Over the last few years, more sexual wellness brands have made their way into mainstream consciousness, which is a great sign for sexual wellness brands all over the world.
However, reliable brand and industry data is scarce. How many people are planning to buy erotic products or sex toys in the next six months? What is it they value most: discreetness, quality or price? What will drive them to purchase? And which are the sexual wellness brands that these people know best?
What’s inside?
Latana’s Sexual Wellness Insights delivers core industry data and brand performance of 20 relevant players in the industry, to help you stay ahead of the competition.
Use this industry dataset to get:
• Insights on how many people are planning to purchase erotic products or sex toys over the coming 6 months and what their key purchase drivers are
• Brand awareness estimates for 20 sexual wellness brands among purchase considerers and ability to segment results by other demographic profiles
• Monthly updates on changes in awareness levels among the general population with performance and industry benchmarks
• Unlimited access to a dashboard with the ability to download charts and raw data
Tracked brands
Tracked brands
Why Latana?
Latana is focused on bringing you reliable insights. Join a revolution in brand performance technology that provides you with rich datasets to track your industry and brand performance over time.
Our advanced sampling and machine-learning modeling provide you with unmatched data quality that you can rely on.
Our experts do the heavy lifting for you by designing a set of meaningful and quality-assured KPIs, giving you confidence when benchmarking your competitors and tracking your brand performance.
Our dashboard is designed to put quality insights at the forefront. Uncover the most relevant updates for your brand with ease, explore your data further with intuitive navigation, and save your team hours of manual data work.
