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AUTHOR

Joy Corkery

Joy Corkery is Content Marketing Lead at Latana with over 7 years of marketing experience, helping brands grow by sharing tech and marketing insights. Aside from being a skilled writer, Joy is also a massive book lover.

Articles by Joy

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Brand Awareness
Brand Strategy
Brand Sustainability
Brand Marketing
Brand Deep Dives
Brand Tracking
Consumer Insights
Work Advice
NewsFlash
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DO NOT CHANGE THE TITLE OR IMAGE - used in DPI
Brand Tracking

Tackling the Challenges of Measuring Brand Perception

Interested in brand analytics but confused by it? This infographic explains the difference between Amazon Brand Analytics and Latana Brand Analytics.

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Brand Marketing
Brand Strategy

Tips From 5 Marketers To Run Great Brand Campaigns in 2022

Brand campaigns are an essential yet frustrating part of marketing. There's so much pressure to get it right, so we asked a few marketing experts how they nail it.

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Brand Tracking
Brand Awareness

How to Use Brand Tracking Software to Grow Your Brand [Updated]

Ready to explore the wild and wonderful world of brand tracking? Let's dive right in to see how it can help you grow your brand!

Brand Tracking
Brand Insights

Advanced Brand Tracking vs. DIY Survey Tools: The Lowdown

If you are serious about growing a legendary brand and taking leadership in your industry, you need advanced brand tracking solutions. Here's why you should upgrade and ditch DIY survey tools for good.